BRAND IDENTITY
BEEHIVE INDUSTRIES
Combine American ingenuity, blue collar values, and big picture thinking—you get Beehive Industries. After years of moving fast and making breakthroughs, it was time for this former 3D printing provider to move on to the next big chapter.
We worked closely with Beehive Industries to develop and execute a complete rebrand, from name and logo to their new mission, purpose, values, website, and more.
The big vision to steer it all.
American grown / American made. Beehive Industries is redefining what it means to be Blue Collar American by bringing together the best of our country’s hands-on professionals. Manufacturing is no longer about assembly lines and output, but having the ground floor expertise and inside-out knowledge to do the impossible.
A real mission that hits a nerve.
Beehive Industries solves hard problems that others can’t. Their mission is about making transformative change by doing what they do best—rejecting silos, obsessing over big challenges, and being unafraid to get hands dirty.
The logo
From honeycomb to Langstroth hive.
The original bee-inspired brand intended to celebrate the company’s tight knit culture and pay homage to their very first honeycomb shaped products.
We evolved the logo to represent a more universal identity, replacing the nature-made hexagonal beehive with the industrious beekeeping ‘stack.’ The new logo is hardline manufacturing with a patriotic feel.
UNIFIED DIVISIONS4 companies become one
Beehive Industries acquired both Eagle Engineered Solutions and Volunteer Aerospace in the winter of ‘21, adding major talent and skills to their already growing suite of capabilities. Part of our work helped unify the brand under a single umbrella and purpose.
Along the way, we supported the launch of Beehive Industries’ next big program, Beehive Propulsion Systems.
CULTURE & COPYWRITINGPartners, not providers
We stand for American ingenuity, blue collar values, and big picture thinking.
We care about honest discourse, diverse thought, and common ground.
We work with military precision, human decency, and unprecedented speed.
A legacy brand that feels brand new.
