WHO DIS
Independent design studio building brands with good bones
We believe that a strong foundation is everything. And that brands built on sand are doomed to be continuously repaired, redefined, and reexplained.
We prefer to do things right the first time.
Our work is instinctual. Our process is simple. And our clients…sometimes uncomfortable. That’s a win in our book.
WE HELP COMPANIES AT EVERY STAGE OF THEIR LIFE-
What’s the point? What’s the story? We help find the answers, articulate the why, and resonate with people.
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Direct, in your face, impossible to forget.
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New product in development? Prototype in the works but customer conversations need to start now? We bring product concepts to life, including everything from airplanes and engines to nuclear generators and beer cans.
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What to say, how to say it, where to do it. We help with that.
HOW WE GOT HEREFounded mid-rant.
Two friends sitting by a campfire discussed the state of the creative industry and how they didn’t like what they saw. Templates, process models, 60-page decks, and one-way funnels were “suffocating the creative out of creative.”
Work felt unoriginal, uninspired, and at its worst—safe.
Through a cloud of post oak, they made a plan to do something about it:
Carve a place where original ideas could thrive and individuals could do their best work as their best selves.
Siege a war against burnout, politics, and untapped potential.
Bring back the best of brand.
In true Halloween horror style, SLASH promised to cut through the bullshit and incorporated on October 31st, 2021.
There would be only four ground rules….
OUR RULES
BE HUMAN
We’re real, honest, direct. It helps us get to what really matters most.
TRUST YOUR GUT
We’re about trendsetting, not chasing. We threw out the textbooks a long time ago.
GIVE A SHIT
We take your work personally and expect the same. That’s where the good stuff happens.
STAND FOR SOMETHING
Or what’s the point at all.
STREET CRED
Small business, big companies, young startups. 12 sectors and counting…
