PRODUCT DESIGN / VIDEO
ORBIT FAB
In the next hundred years, every industry will begin operation in space. Farmers will grow food, builders will develop homes, children will play in zero-gravity playgrounds. Orbit Fab is building Gas Stations in Space™ to ensure a future where people not only go to space, but stay as long as they’d like.
Orbit Fab - Gas Stations in Space™
History’s first sale of fuel in space.
We led the strategy and execution of the company’s largest announcement to date: the first sale of fuel in space.
We worked with both Orbit Fab and its customer to align a partnership identity, brand story, and messaging guide for the release.
The project culminated in a 45-second announcement video and media release, launched January 2022.
“A watershed moment for aerospace and critical leap forward.”
A company of firsts.
First to resupply the ISS with water, first to create a commercially available satellite refueling port, first to launch an in-orbit fuel depot, and first to make fuel in orbit a reality—Orbit Fab is redefining what it means to go to space.
We helped craft the brand story for this game-changing organization.
Go to space. Stay in space.
The work not only helped validate the market for orbital refueling services. It also showcased the inevitability of future economic and social activity in space.
Our team developed the trademark slogan, “Go to space. Stay in space” to continue driving the narrative forward.
